A target group is a group of potential customers that an organisation targets. So how do you map that out?
Like it or not, it is important to know what your competitors are doing. So in the Sterce model, we devote a chapter to this.
The market is always facing various trends and these trends can be seen as an opportunity or a threat. How do we identify this?
Core values are often underestimated in the power they can have provided they are used well and come from the heart of the team.
How do you actually work out your strategic options? In this part of the Sterce model, we explain how best to approach this.
The Sterce Model, a model that makes you reflect on who you are and what is happening around you to then create your digital strategy.
In this section, we walk through the Sterce Model with you. This time we conclude the first phase from the model with a focus on weaknesses.
What are your heroes and how do you define them? This blog explains how to fill in this part of the Sterce model.
Now that we have studied your environment, let's look at the use of your current resources. What can we work with and what do we need to adjust?
Statistics and results are of great importance within the Sterce model. It provides a huge insight into what is and is not working online.
